| Year |
Milestones and Achievements |
| 1990 |
Launch of the Snails Original’s brand of apparel |
| 1996 |
Launch of the Chargers Outfitters’ brand of apparel |
| 2000 |
Launch of the Snails & Sons’ brand of apparel |
| 2004 |
Obtained licence to develop, manufacture and market men’s and children’s apparel under the Jeep’s brand in Malaysia, including the launch of apparel under the same brand |
| 2004 |
Obtained licence to develop, manufacture and market men’s apparel under the Feraud’s brand in Malaysia, including the launch of apparel under the same brand |
| 2006 |
Obtained ISO 9001:2008 Certification |
| 2006 |
Obtained licence to develop, manufacture and market women’s apparel under the Jeep’s brand in Malaysia |
| 2006 |
Launch of the BIEM’s brand of apparel |
| 2006 |
Introduced the “Outfitters Studio” retail concept stores |
| 2007 |
Launch of the Jeep’s women category and CGO Star by Chargers Outfitters in Malaysia and Thailand respectively |
| 2007 |
Obtained licence to develop, manufacture and market apparel under the Feraud’s brand in Indonesia, including the launch of apparel under the same brand |
| 2008 |
Obtained licence to develop, manufacture and market apparel under the Jeep’s brand in Indonesia, including the launch of apparel under the same brand |
| 2009 |
Obtained licence to develop, manufacture and market apparel under the Budweiser’s brand in Malaysia |
| 2010 |
Group revenue surpassed RM100 million |
| 2010 |
Launch of the Jeep’s children category and Budweiser’s brand of apparel in Malaysia |
| 2011 |
Launch of the Triple X Zone sub-brand by Snails Original and the Air Project sub-brand by Chargers Outfitters in Malaysia |
| 2012 |
Obtained licence to manufacture and distribute children’s and infants’ apparel as well as baby accessories under the SBPRC’s brand in Malaysia |
